Are you looking to start a business? One of the fastest growing business opportunities is becoming a bookie, especially in the USA where legalization in multiple states has ignited the industry.
Starting a sportsbook isn’t too difficult, nor does it require a huge investment. If you’re interested in becoming a bookmaker, I’m going to guide you through the process in this article.
This is a brief starting guide and you should research each step below to better understand how to start out in this business, but this guide will give you a great overview of what to research in-depth.
How to Become a Bookie
Follow the steps below to be a bookie. It really isn’t hard to get started in this business. In fact, you could start a bookie today and begin signing up players within the next hour if you decide to.
A PPH service offers you the complete package to start a sportsbook. Most importantly, a PPH shop will provide you with the software you need to run a bookie business.
The software will power your website and allow your clients to bet through their own accounts on a PC or mobile device. It would cost thousands of dollars to even begin to develop this software.
With a PPH service you pay a flat weekly fee per active bettor. It’s inexpensive and PPH shops will try and help you build your business, as they only make money if you’re successful.
PPH services also provide you with much more including the betting odds and support. There are also tools that you can utilize to see how your business is doing, such as real-time reports.
You’re not going to be a bookie by running an Excel spreadsheet and accepting bets through text or phone call. Those days are over and you now need to offer players the best technology.
- Start Building Your Player List
The next step once you have built your website and have everything in order is to start building up your player list. You may have a few players in mind, but you’ll need to attain more quickly.
The bookmaking business is all about turnover. If you can increase your turnover, you’ll increase the profits you earn. This is why building and protecting your player list is so important.
When I say protect your player list, I mean that you need to keep them happy and therefore loyal.
If you have a client trying to contact you and you’re unavailable for more than 24 hours, they aren’t going to be happy and will likely start considering switching to a more responsive bookie.
Running a sportsbook can be an extremely profitable business. This is a multi-billion dollar industry and it will only continue to grow. There’s lots of room for small local bookies to get into the business.
Despite some states legalizing sports betting and offering an easy way to bet on sports, I expect to see local bookies still thrive, as many sports bettors prefer the bettor/bookie interaction.
More Pay Per Head tips:
• How to Be a Bookie
•What is Pay Per Head?
• We Are a Pay Per Head Sportsbook
• Find more about our PPH Sportsbook